Channels and catalogues in Product Information Management (PIM) – efficient data distribution with KennerPIM

Our powerful solution for efficient data management across multiple channels and catalogues allows information to be structured in a targeted and automated manner thanks to a centralised database. By using the KennerPIM product information management software, you can prepare data independently of the channel and distribute it to online shops and marketplaces. In this way, the software enables proper product maintenance, reduces manual processing and prevents data chaos.

1. Channels: centralised management of your product data

You can tailor and customise product information specifically for each channel. This allows you to adapt titles, text and images to meet individual requirements for different countries and languages. It also enables you to publish different prices or discounts for each specific channel. Centralised data management saves you time and delivers better results.

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2. Catalogues: structured product data for maximum clarity

The catalogues in PIM systems make it easy to manage product data. They can be flexibly structured across different sales channels for any target group or region. The data can be tailored precisely to each specific point of sale. This ensures that specific information, prices, currencies and languages are used for a particular region. PIM catalogues featuring special offers can be created for a particular season or period. Organising the information in this way improves data quality and navigation, whilst ensuring efficient processes.

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Product Catalogue Management

Catalogue data is a key tool for PIM strategy implementation. The KennerPIM system offers well-managed functions for product catalogue creation, editing, distribution via multiple channels. It is possible to integrate any needful products into the existing catalogues or create a new one for special-purpose product items. Data channels in KennerPIM require digital product catalogue functionality.

Out-of-the-box PIM catalogue management offers to create data catalogues and deliver critical product content most efficiently. Collect catalogue item information and add digital assets, specifications, marketing materials in any language and make this process maximally automated and error-free.

Product Catalogue Management System for Long-Tail Retailers

Catalogue management is essential to avoid incomplete or inconsistent product data. It helps reduce the workload and prevent typing errors. With a vast number of SKUs, it is difficult to maintain all the information manually. There are too many outdated details or duplicates that need to be removed.

As long-tail retailers offer their products via different channels (marketplaces, online shops, price comparison sites), adjustments must be made separately for each channel. With the help of a centralised system, data is maintained once and automatically adapted to the various channels. KennerPIM provides comprehensive product catalogue management. It enables the creation of PIM catalogues for suppliers and companies, as well as the management of multilingual content and integration with digital assets.

KennerPIM E-Commerce Product Catalog Management

KennerPIM e-commerce data catalogue tools are combined with other product information management options. Each new catalogue will contain the code, description, and product list below. It is easy to enrich it and distribute the catalogue data via any form and device as well.

KennerPIM is notable for improved data segmentation with the help of PIM catalogue creation, editing, and sharing capabilities. Additionally, the software is the guarantee of the high-level product experience management (PXM) that bring better:

  • conversion rates;
  • customer satisfaction;
  • higher e-commerce outcomes.

The retailer or an e-commerce manager as a KennerPIM user can see and edit the catalogue name, code, and descriptions. The lists of categories and products are presented below the key catalogue information. The latest changes are on the catalogue modifications and updates. Use the most user-friendly data catalogue software to improve business processes and boost the productivity of e-commerce sales and support teams.

Please get in touch with us to manage your product data efficiently.

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