Custom CPQ Software

Functionality of custom CPQ solution and KennerPIM

The CPQ and PIM systems work together. The PIM system provides the technical product data, the necessary texts and images, while the CPQ system automatically provides up-to-date product information.

CPQ stands for Configure, Price and Quote. This abbreviation covers sales processes (product configuration, price calculation, quotation preparation). The CPQ software supports, digitalises and optimises this process chain. It creates a central, future-proof platform for the configuration and pricing of multi-variant products and services.

Quotation preparation is a continuous process. With the help of the CPQ solution provider, you can easily adapt quotations of varying scope to customer requirements. Automated processes contribute to the consistent creation of quotations. The phases of the sales process run through the CPQ solution:

Configure

The services and products are configured according to customer requirements. The desired functions and components in the product can be precisely recorded. The available customisation options, bundled components and combined functions are then specified. This means that customers immediately receive the desired product without having to manually enter specifications and configuration details.

CPQ tool is integrated into existing EPR, CRM and accounting systems, as well as e-commerce platforms. This ensures accurate product data at the time of quotation creation.

Price

Thanks to CPQ solutions, prices can be calculated in real time based on the configured specifications of the product. Price components include basic prices for certain functions and components as well as discounts and surcharges for certain product options or customer segments. On request, discounts can be offered for bulk orders or surcharges can be added for certain features.

There are other factors that influence the price. These include taxes, shipping costs, special promotions and offers and discounts from suppliers. With the help of CPQ, pricing rules can be based on the company's business model.

Quote

The information about the included products, services and prices as well as special offers are linked until the product is assembled and the price calculation is finalised. This also includes sales conditions and accepted payment methods.

Open source product information management system KennerPIM

KennerPIM has many ready-to-use functions. These include channels, catalogues, categories, product families and attributes. The software has a compatibility module that ensures backward compatibility with other systems. The workflow looks like this:

Content transfer: the descriptions, images, prices and attributes are imported into KennerPIM. Thanks to the integrated DAM application, it is easier to find, manage and publish digital media (images, videos). This makes it possible to reduce the time to market, convert and utilise the information efficiently.

Presentation in Shopware: The products and categories are transferred to Shopware via a connector. Here the buyer can see and order them.

It is important to emphasise that we have an integration with Shopware and WooCommerce. Shopware also has an assembly configurator.
Difficulties that arise in the quotation process

Every strategic CPQ solution brings benefits and advantages to the company. However, there are always unpleasant moments that need to be overcome. The following problems often occur when preparing a quotation:

• Product configuration is complex. Errors can occur due to high administration costs.
• Pricing is complicated by current and customised prices for sales and partners.
• It takes effort and costs to onboard new employees and partners.
• The strategy is inconsistent. There is a lack of authorisation for discounts.
• Information for cross- & upselling is not automated.
• Poor customer experience is possible due to incorrect offers.
• Delayed offer creation slows time to market.
• Currencies and taxes are different.