Specialized in eCommerce
CMS Magento is the perfect solution for those involved in online trading. After all, the capabilities of this software can meet the requirements of the majority of the owners. CMS Magento contains an extensive list of functions ready out of the box and requires no special programming, so developing an online store on Magento can be an excellent solution for those on a tight budget and wish to keep costs to a minimum. Magento also offers automated catalog management. Other useful functions available by default: step-by-step filtering, grouping into bundles, recently viewed and added products, delivery modules, baskets, payment, reviews and recommendations.
CMS Magento provides the most detailed reporting system for online store owners. You can access reports on shopping carts, sales, lists of marked products, searches, and even the best customers (those who spent the most, who most often interact with the seller). With such knowledge, it is possible to both analyze and plan future actions and regularly introduce new updates. The reporting module helps to improve the performance of your web project.
Magento makes running marketing activities simple and easy. Indeed, with the help of the built-in modules of related, new and similar products, discounts and coupons, wish lists, automated mailings to engage in repeated sales you can significantly increase the average spend in your online store.
Developing on Magento also facilitates the tasks of website promotion. Many built-in capabilities of this CMS allow you to automatically configure all the components necessary for good indexing of a web project by search engines: meta tags, human-readable URLs (NC), XML site map, popular queries.
Reliability, virus resistance
Sites developed on CMS Magento are stable, their web pages load quickly, but most importantly, they are resistant to malicious attacks. The Magento developer community is very diverse and spread all over the world, programmers provide support and assistance to each other, which means that the work of the CMS is regularly improved, and not tied to one specific developer.
Convenience and ease of administration
Administration and managing changes on Magento developed websites are convenient and not complicated at all. Admin panel has a very clear structure, thus, making editing necessary sections and publishing new information very simple even for beginners.