One of the main problems in online retail is shopping cart abandonment, i.e. the customer does not complete the purchase due to a detail. According to statistics, the average shopping cart abandonment rate is 69.99%. So the main question is: what caused the consumer to abandon the purchase process?

In order to meet growing market expectations, online retailers are looking for ways to develop their own brands and increase conversion rates. They want to attract more customer attention to their own labels. If customers can reach your competitors' websites much faster, you need to implement SEO measures as quickly as possible.

The open source system is an excellent option for projects of all sizes, with which powerful, individual web presences can be created. This solution enables efficient creation, management and publication of content on multiple channels at the same time. This software is suitable for different use cases, from small business websites to large e-commerce platforms.

Pickware's Warehouse Management System (WMS) enables efficient workflow design (goods receipt, picking, shipping). With the help of a powerful tool, processes are handled quickly and error-free. Shipping and warehouse processes are centrally managed and automated.

Page speed is the time it takes for a website or media content to download from the hosting server to the web browser. This is one of the most important success factors in online marketing. The loading speed influences the position of the website on the Internet and is used by Google in its evaluation.

The speed or loading time of a website is needed to display images, videos or text on the website. It influences the SEO of the website. SEO optimization and user experience depend on how quickly pages load and visitors can interact with them. Slow websites result in more bounce rates. That's why you should use special tools to monitor them.

If your store system is already outdated or you are just starting out in e-commerce and are looking for a suitable solution, Shopware is definitely the best option. However, you need to find out more about the features of Shopware 5 and 6 in advance in order to choose the right software. To make the decision easier for you, we point out the most important differences between Shopware 5 and 6. A detailed comparison shows which software offers better conditions and more extensive functions. In our article, we highlight the key moments to give you a deep insight into the special features of each version.

If you are concerned about effectively optimizing your business processes, you need to look for a specific software solution. Pickware's smart plugin with important inventory management functions is incredibly important for e-commerce. It enables centralized management of all sales channels in one system.

Webshops are becoming increasingly popular because they allow you to present your products in different regions or even worldwide. Well-known brands have experience with different software (Ford, Volkswagen – Adobe Commerce; AIDA Cruises, ARMEDANGELS – Shopware; Gymshark, Kylie Cosmetics – Shopify).

Nowadays, internet communication is becoming increasingly important. Many users can communicate easily via internet-based networks. However, many customers do not understand this technology. Find out about its special features and discover the many advantages that an IP connection brings. Make calls using an extension for EspoCRM to increase your company's efficiency and productivity.