Shopware is a powerful and highly scalable software solution that enables entrepreneurs to build and manage their e-business effectively. The software is well suited for small and medium-sized businesses. This is the leading e-commerce platform in Germany, which is also making a big leap on the worl...
One of the main problems in e-commerce is cart abandonment, i.e. the customer does not complete the purchase due to certain reasons. According to the statistics, the average cart abandonment rate is 69.99%. So the main question is: what made the consumer abandon the buying process? The most c...
Being able to go shopping without taking off your pajamas, or to buy a birthday present while getting ready at the beauty salon are some of the advantages that online shopping offers. E-commerce sales in retail are increasing worldwide and are expected to amount to 5,717 bln US dollars. Accordi...
When people talk about e-commerce, they often think of online sales made directly to the end consumer (B2C, business-to-consumer). However, a business model that is growing more and more in e-commerce is B2B. B2B sales are business-to-business negotiation processes. They usually take place between a...
Digitizing the business often means creating an online shop that serves as a virtual shop window and multiplies the possibilities of reaching a wider audience and offering the products to new customers. In this sense, product marketplaces, e-commerce shops and even social networks are real channels...
